GDPR

This Data Protection Declaration applies to all benefits and services which we offer our customers. This is true regardless of whether we do this via a website, an app, in transactions, on the phone, at events or via social networks or other channels.

 

  1. Which data do we process?

Carl&Son processes data provided by you yourself when you use our website or contact us, for example when you register and provide your name or email address or address. We do, however, also receive technical device and access data which is automatically collected when you interact with our services. This may, for example, be information on which device you are using. We collect further data using our own data analyses (e.g. within the framework of market research studies and customer evaluations). We may also receive data on you from third parties, for example for credit rating agencies and payment service providers.

 

  1. What does Carl&Son use my data for?

Carl&Son processes your data in accordance with all applicable data protection laws. Of course, we observe the principles of data protection law for the processing of personal data. We therefore generally only process your data for the purposes explained to you in this Data Protection Declaration or shared when we collect the data. These are mainly purchase processing, personalisation and development as well as security of our services.

 

  1. Personalised services

The development of personalised functionalities and services for you is our top priority. We offer you an individual experience and a range tailored to your individual interests, regardless of location, time and devices used. The processing of your data to personalise our service is therefore an integral part of Carl&Son’s service.

 

  1. Info on websites

We use your data to provide access to the Carl&Son website. Along with the device and access data collected whenever you use these services, the type of data processed as well as the processing purposes depend especially on how you use the functions and services provided via our services. We also use the data collected when you use our services to find out how our online offering is used. We use this information and other information in the course of personalisation to improve our services and for personalised advertising.

 

  1. Newsletter

We offer you newsletter. When you register for a newsletter you will receive information on the topics dealt with by the individual newsletters. When you use our newsletter, we also connect device and access data.

 

  1. Individual product recommendations by email and push service.

In connection with our services we present information and offerings from Carl&Son on the basis of your interests. You will receive these individual product recommendations from us regardless of whether you have subscribed to a newsletter. In accordance with legal stipulations, we preferentially use your previous shopping and interests data, which allow us to derive your product interests in view of the interests, preferences and profile data you have shared with us, to select individual product recommendations.

 

  1. Vouchers

We use the data submitted when ordering Carl&Son vouchers to check and process the order and to issue and redeem the voucher. This also includes the recording and processing of the data connected to use of the voucher, especially for fraud prevention.

 

  1. How does Carl&Son use my data for advertising?

We and our advertising partners use your data for personalised advertising presented to you at Carl&Son and on other providers’ websites and apps. We and our advertising partners use the prevailing market technologies for this purpose. This allows us to advertise in a more targeted way in order to display as many adverts and offers to you which are actually relevant to you. This allows us to better meet our users’ needs as regards personalisation and discovering new products and to interest you in our service in the long run by providing a more personalised experience.

 

  1. Who is my data forwarded to?

Internal use only?

 

Carl&Son only forwards your data if this is allowed by Swedish or European law. We work particularly closely with certain service providers, for example in the area of customer service (e.g. hotline service providers), with technical service providers (e.g. running computer centres) or with logistics companies (e.g. postal companies such as DHL). These service providers may generally only process your data on our behalf under special conditions. Where we use them to process orders, the service providers only receive access to your data in the scope and for the time period required for provision of the relevant service.

 

  1. Which data protection rights do I have?

You have the following legal data protection rights under the relevant legal conditions: Right to information (Article 15 GDPR), right to deletion (Article 17 GDPR), right to correction (Article 16 GDPR), right to restriction of processing (Article 18 GDPR), right to data portability (Article 20 GDPR), right to lodge a complaint with a supervisory authority (Article 77 GDPR), right to withdraw consent (Article 7 (3) GDPR) as well as the right to object to particular data processing measures (Article 21 GDPR). You can find the contact details for your applications under “Point of contact”.

 

  1. When will my data be deleted?

We will store your personal data as long as is necessary for the purposes named in this Data Protection Declaration, especially for the fulfilment of our contractual and legal obligations. We may also store your personal data for other purposes if or as long as the law allows us store it for particular purposes, including for defence against legal claims.

 

  1. How do we protect my data?

We transmit your personal data securely using encryption. This applies to your order and your customer login. We do this using the coding system SSL (Secure Socket Layer). We also use technical and organisational measures to secure our website and other systems against loss, destruction, access, change or dissemination by unauthorised persons.

 

  1. Changes to this Data Protection Declaration and points of contact

Further development of our website and the implementation of new technologies to improve our service for you may require changes to this privacy policy. We therefore recommend that you re-read this Data Protection Declaration from time to time.

If you have any questions regarding data protection at Carl&Son, please contact us at info@carlandson.com

 

  1. Information on cookies

You can find out which cookies we use here. For an overview of all the cookies we use please click here Hur använder vi cookies?